Vanessa C. Matthew

3 min read

What To Do When Someone Steals Your Website Content

After creating a website, the last thing you want to find out is that someone has plagiarized your original content. Here's what you can do.

3 min read

6 Branding Criteria You Need To Know Before Branding Your Business

There are six elements of branding you must keep in mind when visually branding your business.

3 min read

7 Easy Ways To Spark Your Creativity When Out of Ideas

During moments when creativity just stops flowing, there are seven easy ways to get back in the zone.

3 min read

How to Build Brand Awareness With Inbound Marketing

Learn ways to build your brand using inbound marketing to increase brand awareness among your target audience to engage rather than disrupt.

3 min read

How to Run a Structured Online Focus Group for Consumer Insights

A focus group is a powerful tool you can use to build your brand. Embrace it!

5 min read

How People-Watching Can Boost Sales and Customer Loyalty

You can know your target audience better by observing them. Explore lessons learned from our ethnographic research of others.

23 min read

Hiring a Website Designer: 15 Key Points to Consider

Hiring the right website designer is key. Here's a holy grail rundown of how to best go about hiring a website designer for your brand.

3 min read

How to Determine What Your Audience Wants From You

Learn how to A/B test your social media content to create social media posts that people will pay attention to and want to consume.

3 min read

Why You Need Marketing for Your Business

Marketing is a critical component of any successful business. Without a well-planned and executed marketing strategy, it's challenging...

VANESSA C. MATTHEW

MY VALUES

Spirituality: A deep-seated belief in spiritual growth, mindfulness, and connection to something greater.

Personal/Self-Development: A focus on personal growth.

Empowerment: A passion for empowering others.

Creativity: A love for creative expression.

Holistic Well-Being: A focus on overall health and harmony.

BORN IN NYC, STAYING IN NJ
VANESSA@VCMSTRATEGIES.COM