top of page

Stop Guessing at What Your Target Audience Needs to Hear

I create messaging frameworks that stop you from lighting your money on fire every time you post, email, or pitch. For businesses tired of wondering why some content works and some just...doesn't.

2025 Digital Product Cover Designs (8.5 x 12 in) (5) (2).png
Northern Lights

When You Can Write But Still Can't Connect

Your content looks good. Reads fine. Sometimes it even gets traction. But then the next piece? Crickets. And you're sitting there like...what changed?

Nothing changed. That's the problem.

You've been writing without the building blocks that makes messaging consistent. No document telling you what to say or how to say it. Just vibes and hope and a prayer that this one lands. So, I built you need that nobody actually made after five years of using them on real brands with real budgets and real consequences when the message didn't work.

Now, my AI-ready frameworks for developing audience-first messaging are available to you so that you can produce your own foundational messaging documents in days instead of months. 

Stop Guessing. Start Knowing.

What Changes When You Build Infrastructure First

Improve Message Consistency & Resonance
You write it. Someone else writes it. AI writes it. Doesn't matter. The foundations keeps your communication aligned.
Get Results in Days, Not Months
What normally takes months to deliver is structured so you can start producing aligned content in about a week.
Content That Does What It Should Do
Not content that sounds smart. Content that gets people to do the thing you need them to do.

For Growing Businesses 🥇 Trusted for Message Clarity ⚓️ Used Across Industries & Platforms 🧱

Image by Jr Korpa

Meet Your Messaging Strategist

I've Got High Standards, So I Built Messaging Frameworks to Meet Them

2025 Digital Product Cover Designs (8.5 x 12 in) (6) (1).png

I'm Vanessa. I've watched many brilliant people write their asses off trying to reach business goals. Good content. Professional. Well-researched. But after pressing send or post, the numbers told a different story.

If you're like me, you want to rule out your writing quality as the issue.

So have you ruled out not hitting your goals because you don't have a messaging strategy, audience persona, or brand voice guidelines—the foundations that actually improve content performance?

If not, let me help you do that fairly quickly. Quicker than anyone else, actually. As a ManiGen and INTP, I couldn't help but create a way to accelerate this process while keeping strategist-grade outputs, using AI tools to collapse the timeline.

The research and strategy work that used to take me months? Days now. Same depth. Same rigor. Way faster. Built specifically so organizations that can't afford six-figure agency retainers can still get six-figure strategy.

Tested on Real Problems. Built for Actual Use.

Mission-Driven Brands, Businesses, and Organizations I've Supported With My Expertise

  • Animal Care Centers of NYC

  • Donorly*:

    • GeoKids

    • New Federal Theatre

    • Undue Medical Debt

  • F2M Fire & Drafting Designs

  • Fulp Diversity

  • Harlem Commonwealth Council​

  • Harlem Entrepreneurial Fund

  • Herbal Habits​

  • HBO / Warner Media

  • KQH Mental Health Counseling

  • Swing It, Inc

  • The Leap Network​

  • National Association for Women Business Owners​

  • Public School 30M

  • South Bronx Overall Economic Development Corporation

  • Ketchum* (shortlist):

    • AAA Mountain West Group

      BMW

    • Cleveland Clinic

    • Frito-Lay

    • Grey Goose

    • Gillette

    • Hublot

    • IKEA

    • JPMorgan Chase

    • Kimberly-Clark

    • Keurig Dr Pepper

    • Mastercard

    • National Science Foundation​

    • NBCUniversal

    • PepsiCo NAB

    • Proctor & Gamble

  • ​Mount Hope Housing Company​​

  • Town of Manchester, CT

*Agency Work: Recognized for strategic insights, research mastery, excellence under pressure, patience, presentation and poise with executives, consistency, leadership, emotional intelligence, and team spirit. 

 

Working Geniuses: Discernment and Tenacity

Image by Pawel Czerwinski

Thought Leadership on Messaging

A thoughtfully assembled treasure trove of messaging insights.

Speaking With Purpose. Impacting With Power.

bottom of page